HUL opens new personal care products factory in Assam, India

Hindustan Unilever (HUL) has inaugurated a new personal care products factory at Doom Dooma in the state of Assam, India.

With commercial production initiated in March this year, the new factory manufactures products across a variety of HUL brands such as Fair & Lovely, Pond’s, Vaseline, Sunsilk, Clinic Plus, TRESemme, and Dove.

The firm and its partners have invested approximately INR10bn ($155.7m) in the factory, which is intended to act as a strategic sourcing site by enhancing the production of its personal care portfolio.

HUL is working on various supplier integration initiatives to support the footprint of its suppliers in the state to gain elevated material supply in the region.

The firm initially established its manufacturing presence in Doom Dooma in 2001 and currently has three additional personal care products manufacturing units for products such as shampoos, skin creams, lotions, and toothpastes.

In addition to personal care products, HUL's portfolio includes around 20 fast moving consumer goods categories such as cosmetics, detergents, tea, coffee, packaged foods, ice cream, and water purifiers.

The firm features more than 50 brands, including Lux, Lifebuoy, Surf Excel, Rin, Wheel, Lakmé, Clinic Plus, and Pepsodent, as well as Closeup, Axe, Brooke Bond, Bru, Knorr, Kissan, Kwality Wall’s, and Pureit.

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Image: Unilever head office building in Rotterdam, The Netherlands. Photo: courtesy of Marcel Douwe Dekker.