Unilever signs White House Equal Pay Pledge

Joining a list of 29 companies, Unilever US has signed the White House Equal Pay Pledge.

As part of this process, the company will conduct an annual company-wide gender pay analysis where hiring and promotion processes will be reviewed to reduce unconscious bias and structural barriers. Unilever stated signing the pledge has reaffirmed its commitment to the advancement of women’s economic inclusion as a business priority.

Unilever's North American human resources vice-president Mike Clementi said: “Unilever continues to be vocal about the equality of women in the workplace.

“By signing the White House Equal Pay Pledge, we remain committed to reviewing our policies and ensuring Unilever is a leader in providing benefits that empower women at work.”

P&G wins court case to protect Crest Whitestrips intellectual property rights

A US federal court has issued a permanent injunction that prevents Onuge Personal Care from manufacturing, selling, or distributing products that breach Procter & Gamble's (P&G) patents of its Crest Whitestrips trade dress or trademarks. 

In February, P&G filed a complaint against Onuge and MS International Enterprises, an importer, alleging that the companies were infringing its patents, trade dress, and trademarks.

MS International agreed to respect P&G’s intellectual property and subsequently removed its products from the market, thereby leading to the dismissal of case against it.

The lawsuit was continued to be pursued against Onuge.

KFC launches fried chicken-scented sunscreen

KFC has launched a limited edition batch of fried chicken-scented sun-cream called Extra Crispy.   

The restaurant chain has launched 3,000 bottles of SPF 30 Extra Crispy Sunscreen. 

Customers can acquire the bottle online. It is available only to US residents and is limited to one per household.

Ekuinas sells 20% stake in Alliance Cosmetics Group

Ekuiti Nasional Bhd (Ekuinas) has sold its 20% stake in Alliance Cosmetics Group (ACG) to private equity fund management firm Navis Capital Partners for MYR61.8m ($15.4m).

The divestment of the stake will enable ACG to boost its financial performance.

Ekuinas is the Malaysian Government-associated private equity fund management company.

ACG was Ekuinas’s first investment in the CPG sector.

TerraVia completes divestment of majority interest in Algenist skincare brand to Tengram

TerraVia has completed the sale of a majority interest in Algenist skincare brand to Tengram Capital Partners (Tengram), a private equity firm. 

Following the sale, TerraVia received $20.2m in cash and approximately 20% of the completely diluted equity of Algenist.

Under the deal, Tengram also agreed to contribute significant capital to Algenist.

Dermaflash's limited edition exfoliation device launched on QVC

Dermaflash has introduced a limited edition pink exfoliation device on television shopping channel QVC's website.

QVC promoted the device under Today's Special Value (TSV), which offers items at a discounted price. The cost was reduced from $267 to $149.

Dermaflash's founder and CEO Dara Levy said: "We are excited to bring this exclusive offer to QVC shoppers.

"Dermaflash was created specifically for the delicate skin on a woman's face, so doing something ultra-feminine like the special edition pink was a natural fit."

Cheryl Cole to launch StormFlower Platinum fragrance


TV personality and entertainer Cheryl Cole is to launch her latest fragrance product, StormFlower Platinum.

This will be her third fragrance in three years.

She has previously had launched StormFlower EDP, StormFlower EDT and StormFlower Noir.

The date of release of the latest fragrance is yet to be announced.

Cheryl has posted a commercial on the fragrance in her Twitter account and a caption that reads: "Coming soon…. #StormFlowerPlatinum", reported

The fragrance would feature a bottle that is a platinum coloured with a floral cap.

StormFlower EDP aand EDT were launched in 2014 while StormFlower Noir in 2015.

Actress Taraji Henson to launch makeup line


American singer and actress Taraji Henson is set to launch a makeup line in collaboration with MAC Cosmetics.

Henson's six-piece collection MACTaraji includes matte beige lipstick Strip Me Down, a highlighter with hues of coral and gold shimmer called Highlight the Truth, a Rapidblack eyeliner, a reddish brown Taraji Glow powder, and Haute & Naughty Too Black Lash mascara, reported Metro.

The new products are inspired by the actress’s onscreen look and characters portrayed in the American television series, Empire.

The new collection is expected to complement a wide range of skintones, reported Metro.

Lime Crime unveils metallic Velvetines lipstick range

Lime crime-copy

Makeup brand Lime Crime has unveiled its new Velvetines liquid lipstick range featuring three new metallic shades Blondie (rose gold), Lana (burnished bronze), and Mercury (metallic mauve).

Each lipstick will be available separately and in a discounted bundle exclusively on the company’s website. The shades are used with a matte lipstick and can be paired with a lipliner.

Lime Crime's founder and CEO Doe Deere said: "For a polished metallic pout, lip liner is the name of the game."

Metallic Velvetines' formula is designed for a long-lasting colour. These new shades follow the previous five-shade collection Livin' on a Prairie inspired by the romanticism of country life, and eyeshadow range Superfoils, which becomes a liquid when in contact with water.

Oriflame awards seven-year contract to IBM to support digital transformation

Oriflame, a global cosmetics company, has signed a long term partnership with IBM  to outsource its IT and financial operational services.

This partnership will support the continued digital business transformation of Oriflame in the IT and finance areas.

IBM is expected to bring new levels of customer focus, productivity and automation to Oriflame's technology and internal processes.