Beauty app Perfect365 partners with Dirty Little Secret Cosmetics

Free makeup and beauty app with more than 80 million users Perfect365 has partnered with Dirty Little Secret Cosmetics.

Users of the app can engage and experiment with looks created with Dirty Little Secret Cosmetics' line and try them on instantly using the live mirror. Perfect365 also enables users to learn how to recreate looks in real-life with videos and step-by-step tutorials.

Dirty Little Secret Cosmetics will introduce five new looks in the app, including ModernDay, UptownGirl, SexySultry, Golden, and SassyVixen.

Perfect365's marketing director Vickie Wei said: "As the leader in the digital beauty evolution, we are dedicated to creating a community for makeup users to engage and experiment with a wide variety of makeup brands at every price point.

"We are excited to work with Dirty Little Secret Cosmetics and welcome them into our Explorer community. Allowing users to try on makeup digitally before they buy is the next major step in linking today’s makeup lover with the beauty brands they love."

Perfect365 uses advanced face detection technology, which enables accurate virtual makeup placement possible, both on photos and in live video.