Paraben-free skin care major DeVita Natural Skin Care has introduced new products exclusively for toddlers and infants.

Named ‘Oh My DeVita Baby,’ the new products include Bubbly Babies Shampoo and Bodywash at a price of $9.95, Powder Puff Baby Powder at $9.95, Butter Cheeks Baby Balm at $11.95, Hey Sunshine Solar Protection at $12.95, and Flutterby Baby Brulee Lotion at $11.95.

In a press note, founder of DeVita Natural Skin Care Cherylanne DeVita said: "At DeVita, we know and understand natural and vegan skin care and as a mother myself, I understand the specific skin care needs of babies and toddlers."

Assuring that parents can trust these products, she added: "It made perfect sense for us to create the Oh My DeVita Baby line that, as an extension of the DeVita brand, parents can trust and use worry free knowing they are getting high quality, natural and safe products for their little ones."

Available at all major online stores, these range of products are also claimed to be free of chemicals and artificial fragrances.