Venus Concept introduces anti-aging device in US

Venus Concept has launched non-invasive anti-ageing device, Venus Freeze Plus.

The new device is designed for the treatment of moderate-to-severe facial wrinkles and rhytides, which lead to the tightening of the skin. It uses the company's patented (MP)2 technology, a combination of multi-polar radio frequency and pulsed electro magnetic fields.

This heating process is designed to increase collagen production, reversing visible signs of ageing. It has been proven safe for all skin types.

Venus Freeze Plus features two new advanced safety features. Its real-time thermal feedback enables immediate and continuous monitoring of skin temperature throughout treatment, while the automatic temperature control (ATC) enables the operator to select and maintain a target therapeutic temperature.

Venus Concept's CEO and chairman Domenic Serafino said: "We are thrilled to launch Venus Freeze Plus in North America.

"Its state-of-the-art safety features makes it so easy to use and very delegable to any certified operator. Patients of all skin types will benefit from a painless treatment with no downtime. Combined with Venus Concept's unique business model, our customers realise a higher ROI."