Perfume subscription box service Sniph launches in Harvey Nichols

Sniph has launched its perfume subscription box service in Harvey Nichols’ London stores to expand its presence in the UK.

The Sniph platform originally launched online in 2016, offering users information about a range of fragrances and allowing them to place orders. Its discovery subscription service delivers small bottles of branded perfumes to customers for £9 a month.

The brands’ portfolio includes a wide assortment of perfumes across men’s, women’s and unisex categories, including Trending Now, Female Classics, Clean, Avant-Garde, Work/Play for Men and Aesthetic for Men.

Sniph co-founder and CEO Lisa Kjellqvist said: “We’re thrilled to be able to bring the Sniph experience in-store at Harvey Nichols and get closer to our members and shoppers.

“The whole process of discovering and buying new perfumes can be quite time-consuming, difficult and expensive. We want to remove these barriers and show people how fun and accessible it can really be.”

Harvey Nichols customers can try the service by ordering a fragrance box for £14 or signing up for a subscription in-store to have perfumes delivered on a monthly basis. The subscription boxes available include three, six and twelve-month options.

The service will be available on the beauty floor of Harvey Nichols from 3 October this year. It is currently available online at sniph.co.uk.