US-based consumer packaged goods (CPG) company SC Johnson has revealed plans to disclose fragrance ingredients.

The company plans to globally disclose 99.9% of the products’ ingredients in line with its strategy to transform industry efforts on ingredient transparency.

SC Johnson global corporate affairs, communication and sustainability senior vice-president Kelly M Semrau said: “SC Johnson firmly believes that consumers deserve to know what is in the products they use.

“SC Johnson firmly believes that consumers deserve to know what is in the products they use.”

“We began disclosing fragrance ingredients by product in 2015, and have been disclosing hundreds of these ingredients down to 0.01% for more than a year.

“Sharing more about product ingredients is good for families and important for the industry as a whole. We are pleased to see that our industry peers are following our lead and taking steps toward greater transparency.”

In 2009, SC Johnson launched WhatsInsideSCJohnson.com to disclose ingredient information to customers.

The company has included a comprehensive list of fragrance ingredients in 2012 and added product-specific fragrance disclosure on the website in 2015. SC Johnson expanded its disclosure programme to Europe in 2016, followed by Asia in 2017.

In addition, the CPG company disclosed the scientific criteria behind its Greenlist programme earlier this year.

The company is planning to introduce the fragrance disclosure programme in Latin America later this year.