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All articles by GlobalData Consumer

  1. Can augmented reality revolutionise oral hygiene?

    While augmented reality (AR) and oral hygiene appear to be an unusual pairing, the technology’s potential to revolutionise the category…
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    19 Mar
  2. What’s driving male grooming in Europe?

    Men have always been a hard demographic for personal care brands to crack, with grooming routines traditionally being limited to…
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    12 Feb
  3. Anti-ageing products should be promoted based on regional attitudes

    Results from GlobalData’s survey from Q3 2016 show that attitudes of senior consumers about ageing vary across regions – 53%…
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    7 Feb
  4. A future without microbeads

    Plastic is versatile, robust and relatively inexpensive to produce. These attractive qualities led industries to adopt the material with enthusiasm….
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    26 Jan
  5. L’Oréal’s UV Sense allows users to monitor their sunlight exposure

    At this year’s Consumer Electronics Show (CES) in Las Vegas, L’Oréal debuted UV Sense – claimed to be the world’s…
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    22 Jan
  6. Turning haircare into more than just a product

    Shampoo and conditioner, unlike skincare, have not yet fully explored offering new ‘experiences’ such as in-depth customisation to consumers –…
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    2 Jan
  7. Health-focused consumers are shifting towards more natural fragrances

    Consumer preference for fresh, natural, and organic is impacting product formulations in the personal care space. Fragrance is one of…
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    11 Dec
  8. 7-Eleven’s Simply Me make up line targets busy millennial women

    Created with the busy millennial woman in mind, Simply Be is positioned as a fashion-forward brand that aims to meet…
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    11 Dec
  9. Will Spotify serve as the next go-to beauty stop?

    For over a year, Spotify has collaborated with online retailer Merchbar to allow fans to purchase merchandise related to musicians…
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    29 Nov
  10. Watercolour is the new trend for foundation

    Could ‘thinner than water’ be the next big thing in make-up?  Popular cosmetic brand The Ordinary has announced that they…
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    13 Nov

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