20 January 2020
L’Oreal has revealed its personalised beauty prototype called Perso at the CES; this innovative beauty gadget will mix foundation, lipstick and a skincare regime personalised and bespoke to its owner....
31 July 2019
In a beauty industry saturated with “natural” and “organic” claims, Cannabis offers opportunities for brands to differentiate natural product offerings.
16 November 2018
South Korea is widely viewed as the epicentre of beauty innovation. The term ‘K-beauty’ was even coined in recognition of the huge global influence of South Korean-inspired beauty trends. But...
15 November 2018
The importance of natural credentials is strong within the personal care space, and one which brands cannot ignore.
28 August 2018
French fashion and luxury goods giant Chanel has just unveiled its first makeup line created specifically for men, reaffirming the continued growth and evolution of male beauty, and more specifically,...
30 July 2018
Social media has been instrumental in contributing to Kylie Cosmetics’ phenomenal brand popularity.
4 July 2018
In June, cosmetics brand Sephora launched Bold Beauty for the Transgender Community, a complimentary 90-minute class for people transitioning and those who identify themselves as transgender.
6 June 2018
The desire to lead healthier, more active lifestyles has driven the athleisure trend in the personal care space.
22 January 2018
At this year’s Consumer Electronics Show (CES) in Las Vegas, L’Oréal debuted UV Sense – claimed to be the world’s smallest wearable electronic device, designed to continuously monitor the level...
2 January 2018
Shampoo and conditioner, unlike skincare, have not yet fully explored offering new ‘experiences’ such as in-depth customisation to consumers – but that looks set to change.