24 November 2020
Beauty specialists are at risk of losing traction among young consumers
Consumers across the globe are purchasing less make-up due to a lack of social events amid the Covid-19 pandemic.
Focus:
Comment
-
-
23 October 2020
Beauty brands face digital disruption as Covid-19 impacts in-store business
For several years, the adoption of social media and a move towards digitalisation have had a strong influence on the beauty business.
-
22 October 2020
Could hybrid innovation revive the make-up sales slump?
The global beauty industry has suffered significantly amidst the ongoing Covid-19 pandemic and its future remains fragile
-
11 August 2020
COVID-19: How protective masks are changing consumer’s beauty needs
Coronavirus has changed consumers lives in many unimaginable ways. As lockdown restrictions are eased in most of the countries and new government guidelines are put in place, more people are...
-
11 August 2020
Neutrogena launches new ‘healthy scalp’ haircare range
Skin health has long been the focus of personal care brands and it is generally believed that what is good for your skin will also be good for your scalp....
-
11 August 2020
COVID-19: Unilever reinvigorates Lifebuoy brand in the UK with £12m campaign
Unilever’s hygienic soap brand, Lifebuoy, is receiving a cash injection from the manufacturer to help boost sales, educate consumers and take advantage of new behaviour around handwashing in the UK....
-
6 August 2020
Covid-19 presents new challenges and opportunities in cosmetics industry
Covid-19 has changed the face of numerous industries globally and the cosmetics industry is no exception, presenting new challenges and opportunities for brands. While the once-booming cosmetics industry has fared...
-
28 July 2020
Could the lockdown period give rise to men experimenting with make-up?
With many months spent in restricted company due to quarantining, a perfect opportunity has arisen for men to either continue experimenting with make-up designed for their specific needs or to...
-
10 July 2020
How has Covid-19 changed the face of M&A for beauty businesses?
With a big shake-up resulting from Covid-19, big players will be looking to partner with small, newer brands off the back of Covid-19 to keep their consumer base up. Brands...
-
22 June 2020
Biggest influencers in beauty in May 2020: The top companies and individuals to follow
GlobalData research has found the top beauty influencers based on their performance and engagement online. Using research from GlobalData’s Influencer platform, Verdict has named ten of the most influential people...