Walt Disney Parks and Resorts, H2O Plus announce expand agreement

Developer, manufacturer, and marketer of marine-based skincare products H2O Plus said it has agreed to expand a multi-year strategic alliance agreement with Walt Disney Parks and Resorts in a bid extend its presence internationally.

As a part of the agreement, H2O Plus will offer a range of hair and skin care products at various locations during runDisney race weekends including the health & fitness expos, race retreats and VIP lounges.

H20 Plus will extend its offerings through retail programmes and additional co-branded products lines available at select resort retail locations, besides the in-room amenities and event sponsorship.

The H2O Plus premium Sea Salt and Sea Marine SPA lines, signature blue Bath Aquatics collection, and bath and body care products in Blushing Orange and Grapefruit Bergamot scents will be some of the featured items.

Products of H2O Plus will also be available through an in-room resort catalogue and online at Disneystore.com.

Henceforth, H2O Plus products will also be available at Hong Kong Disneyland Resort, Disneyland Resort Paris and Aulani, a Disney Resort & Spa in Ko Olina, Hawaii.

H2O Plus will also be sponsoring five runDisney races at Walt Disney World and Disneyland Resorts.

H2O Plus CEO Rick Ruffolo said after having enjoyed a long-standing relationship with Disney, they were pleased to further collaborate with it.

"This expanded agreement will enable us to provide H2O Plus to an even broader Disney audience who can now enjoy the best in marine-based skincare products," said Ruffolo.

Disney Corporate Alliances vice president Michael Cohen said starting 2006, Disney teamed with H2O Plus to provide its guests with in-room amenities such as shampoos, conditioners and body lotions.

"We’re excited to expand upon this relationship and look forward to introducing H2O Plus products to Disney guests around the globe," added Cohen.